What we do / AI Readiness Audit

Your AI readiness assessment for mid-sized businesses.

Is your business ready for AI? Find out in 30 days.

We score your tech stack, data, and team across six dimensions and hand you a prioritized roadmap to close the gaps. Most engagements start with a straight answer on whether AI fits your foundation yet.

Book your free evaluation Take the 5-min self-check

30-minute scoping call. Straight answer on whether the full audit makes sense.

The problem

Most companies know they should use AI. Few know where to start.

You bought tools. You watched the demos. Maybe you even ran a pilot. But nothing stuck, because no one mapped what the work actually requires before picking a solution.

AI does not fix a broken foundation. It amplifies it. Point AI at chaos and you get faster chaos.

A readiness score tells you, before you spend another dollar, whether your foundation can carry AI or whether it will magnify the cracks already there.

Methodology

Six dimensions that decide whether AI works or wastes your budget.

The same instrument every client runs — so your score means something you can act on and compare.

01

Data Readiness

Is your data clean, accessible, and structured for AI to use? Or is it scattered across systems with no single source of truth?

02

Process Maturity

Are your workflows documented and repeatable? AI automates what already works. It cannot automate chaos.

03

Technology Foundation

Does your stack support integrations, APIs, and modern tooling? Or are you locked into platforms that fight every connection?

04

Team & Skills

Does your team have the literacy to adopt AI tools? Do you have internal champions ready to own the rollout?

05

Leadership & Strategy

Is there executive buy-in, a clear use case, and budget allocated? Or is AI still a “we should look into that” conversation?

06

Governance & Risk

Do you have policies for AI use, data privacy, and compliance? Or would deploying AI create exposure you have not accounted for?

Free · 5 minutes · no login

Where does your business stand on AI readiness?

Answer nine quick questions across six dimensions and get your readiness band instantly. It's your best-guess baseline — the full audit is our experts in your real data and stack.

Nine questions · about five minutes · answer honestly — it's a baseline, not a test.

The process

Advise. 30 days, kickoff to report.

  1. We get access to your systems, confirm our assumptions, and perform a deep-dive audit.

  2. You complete our standardized assessment. Same instrument, every client, every time. This produces a comparable, benchmarkable score.

  3. We combine assessment results with a review of your actual systems to produce your baseline score.

What you get

  • An overall AI readiness score, 1 to 10
  • Individual scores across all six dimensions, with evidence and gap analysis
  • Prioritized quick wins you can implement immediately
  • A 90-day roadmap to close your highest-impact gaps
  • Industry benchmark comparison so you know where you stand relative to peers
Why it works

Why a standardized assessment matters

This is not a custom questionnaire we make up for each client. It is a fixed instrument built on a proven methodology.

Benchmarkable

Your score is comparable to other companies in your industry and size range.

Repeatable

We run the same assessment every 90 days. You see exactly where you improved and where you stalled.

Tracks progress

Re-score with the same instrument over time and the delta is right there — measurable movement you can show leadership, not a number we promise up front.

Objective

We score what you show us. No inflation, no guessing, no credit for intentions.

Same instrument, re-run every 90 days. The delta is the proof.

The second question

Two questions decide whether AI works for you. This audit scores one.

The question the six dimensions ask: can your organization actually use AI? Or is your data scattered, your process undocumented, and your governance still an intention rather than a policy?

The question they do not ask: when your buyers ask an AI assistant who does what you do, does it name you? Or does it name three competitors, and never surface you at all?

Being strong on the first says nothing about the second. A company can be genuinely ready to use AI and completely invisible to it, and the two are measured by different instruments.

We score what we measure. The second question needs its own instrument, so we do not fold it into a number that never assessed it.

We ran this on ourselves before offering it to anyone, and the result was unflattering and useful: near-zero citation on questions we already rank for organically, and another company holding our name in the answers. On a client's platform we watched the other side of it. Before the rebuild, AI crawlers were not ingesting the site at all. Within two days of cutover, twenty engines were, and AI-referred visits have climbed every month since.

0 to 20
AI engines reading the client site, within 2 days of launch
23,506
client catalog pages taken in by AI crawlers
90 to 165
AI-referred visits a month, June to August
4
engines in our own measurement battery today

Read the MyWhiteBoards case study

Curious what AI search already says about you?

Ask us and we will show you. We take your real buyer questions, run them across the AI engines, and record who gets cited, how often, and in place of whom. Then a person walks you through what came back and what it means for you. It is a report we build and explain, not a dashboard we hand you and leave.

Ask us what AI says about you
What happens next

The entry point to Advise, Build, Run.

If you want us to fix it

We move into the Build phase and close the gaps the audit surfaced: analytics foundations, CRM automation, AI content pipelines, outreach frameworks. Whatever the score says you need.

If you want to fix it yourself

The roadmap is yours. Every recommendation includes the what, why, and how. You can hand it to your team or another vendor.

Either way, you leave with a clear picture and a plan.

The offer

Start free. Scope when it makes sense.

Entry

Free Evaluation

Free

A 30-minute scoping call. We look at your stack and give you a straight answer on whether the full audit makes sense for your business.

See what's included
Book the call
Full audit

AI Readiness Audit

$2,500

Includes the full assessment, scoring, recommendations, and 90-day roadmap. Delivered 30 days from kickoff.

Talk to us about the audit
The business case

What you are actually asking them to approve

A fixed scope, a fixed price, and a report with your name on it in 30 days. If you need to put this in front of whoever controls the budget, here is the whole thing in one place.

What it costs

$2,500, fixed. It begins with a free 30-minute scoping call, and if the full audit does not make sense for you we will say so on that call.

What it costs us internally

About 45 minutes of your time for the assessment, plus read access to your core systems: CRM, analytics, CMS, marketing tools. There is no project to staff and nothing to stand up. We send a short access checklist before kickoff.

What we get back, in 30 days

A score from 1 to 10 across six dimensions, each with the evidence behind it. A prioritized list of quick wins we can implement immediately. A 90-day roadmap for the highest-impact gaps. And a benchmark against peers, so the number means something outside our own walls.

What it lets us decide

Whether AI is worth funding here at all, and if it is, which gap to close first. Right now that is a conversation about opinions. Afterwards it is a conversation about a score and a roadmap.

How we will know it worked

We re-run the same instrument in 90 days. Same six dimensions, same scoring, so the delta is measurable rather than argued. That is the part most assessments cannot offer, because they are not standardized enough to repeat.

Can we not just assess this ourselves?

You can, and you will get an opinion. Or you get a score against the same instrument every client runs, which benchmarks against peers and repeats in 90 days. The difference is not effort, it is whether the answer is comparable to anything.

What if the audit says we are not ready?

Then that is the result, and it is the cheapest one on offer. Thirty days and $2,500 to learn that is considerably less than a year spent finding out by building. We would rather tell you no than sell you a roadmap you cannot execute.

What are we not buying here?

Implementation. This is an assessment: a score, a roadmap and a prioritized list. If you want the work done afterwards, that is a separate conversation with its own scope. We keep them separate deliberately, so the audit's answer is not shaped by what it might sell.

FAQ

Questions, answered

What is an AI readiness audit?

It is a standardized assessment that scores your tech stack, data, and team across six dimensions: Data Readiness, Process Maturity, Technology Foundation, Team and Skills, Leadership and Strategy, and Governance and Risk. You get a baseline score from 1 to 10, prioritized quick wins, and a 90-day roadmap. We re-run the same assessment every 90 days so the delta is measurable.

How long does the audit take?

30 days from kickoff to delivered report. Most of that time is us inside your systems. The assessment itself takes about 45 minutes of your time.

How much does the AI readiness audit cost?

The full audit is $2,500 and includes the assessment, scoring, recommendations, and 90-day roadmap. It begins with a free 30-minute scoping call, where we give you a straight answer on whether the full audit makes sense for your business.

Do we need to prepare anything?

We will need access to your core systems (CRM, analytics, CMS, marketing tools). We send a short access checklist before kickoff.

What if we already know our stack is a mess?

Good. That is exactly why the audit exists. We quantify the mess, prioritize what to fix first, and give you a path forward instead of a vague feeling that things are broken.

Can we run the audit again later to track progress?

Yes. We recommend reassessing every 90 days. Same instrument, new scores, clear delta reporting.

What size companies is this for?

Mid-sized businesses with 20 to 500 employees who use marketing technology and want to adopt AI but are not sure where to start. We also have a lighter path sized for smaller businesses.

Does this audit tell me whether AI search recommends my company?

No, and it is worth being precise about why. This audit scores six internal dimensions: data, process, technology, team, leadership and governance. Whether AI assistants find and cite you is a separate question measured with a separate instrument, because ranking well and being cited are different mechanics. We can run that measurement for you, and we would rather tell you it is a different piece of work than let a readiness score imply something it never assessed.

Stop guessing. Start measuring.

A free evaluation is a real look at your stack and a straight answer on what to fix first. No deck, no obligation.

Book your free evaluation